
ABOUT
US

We are Intelligent Consumer Products Pvt Ltd (ICP) — a team of skilled professionals with decades of experience in the FMCG sector. We’ve launched some of India’s most popular consumer products and given them a roadmap to success, right from R&D and marketing to packaging and pricing. This gives us the unique advantage of being able to understand consumer expectations and constantly exceed them. After all, the market may give you a plethora of products day after day, but we give you the one that you’ll love.

OUR
VALUES

We believe in providing only the best to our consumers — at the heart of which is our core values.

Authenticity

Transparency

Customer-centricity

OUR
OBJECTIVE

Let’s face it. Today’s consumers are smart, informed, and capable of exercising a definitive choice. And why not? It’s only when consumers like you push us that we can deliver beyond our own expectations. And believe us when us when we say this — we set high standards for ourselves.
So when you speak, we hear you. Your beliefs, choices, and preferences are the blueprint for our products. We exist to fulfill your needs, your hopes, and your aspirations.

A
SPARKLING
NEW MIX
It’s time to break the mould and do something exciting. And we’re bringing you a brand-new way to do just that.

You asked for new
We’re giving you fresh

You asked for healthy
We’re giving you natural and authentic

You asked us to mirror your lifestyle
We’re giving you something
refreshingly different

We’re giving you Fevo
An all-natural, healthy alternative to popular sugary drinks
Take a sip of freshness, fun, and something exciting.

OUR
PRODUCTS
Take a sip of freshness, fun, and something exciting.

Natural ingredients handpicked and handcrafted for ultimate refreshment
Low Calories. No Chemicals. No Preservatives.

THE
TEAM
The ICP team is made up of passionate individuals with extensive experience in the FMCG sector. This gives us the unique advantage of being able to understand consumer expectations and constantly exceed them. And this is what drives us, day after day.